Agribase Marketing Strategy

Overview

As Marketing and Communications Manager at Agribase Consult, I spearheaded campaigns to elevate the company’s brand presence, drive strategic communication, and support product marketing efforts in the agri-tech industry. This role blended creativity, cross-team collaboration, and results-driven execution.

Highlights & Contributions

• Created comprehensive content calendars to streamline messaging across platforms and campaigns.
• Collaborated with cross-functional teams to plan and launch product promotions, boosting sales and market reach.
• Coordinated industry trade show participation to enhance brand visibility and secure valuable leads.
• Crafted targeted messaging to ensure brand voice consistency across diverse audiences and channels.
• Executed integrated marketing campaigns to significantly grow brand awareness in new markets.
• Led and mentored a team of marketing professionals, encouraging innovation and process improvement.

Tools & Skills Used

Campaign Planning · Team Leadership · Social Content Strategy · Cross-functional Coordination · Brand Messaging · Trade Show Strategy · Multi-Channel Marketing · CRM Tools